Artist Gets Right to the Point with Frieze Los Angeles: Sell to Black Collectors

Updated: Jun 10

Getting the conversation started through her photography and her fashion!

Artist Genevieve Gaignard at Frieze Los Angeles. Photo by Carolyn Cole with the Los Angeles Times.


Genevieve Gaignard has captured the art world's attention with her latest call to action -- 'Sell to Black Collectors.' At this year's Frieze Los Angeles, Gaignard wore a beige dress featuring the message, hoping to ignite a conversation about race, class and the art market. You can read more about Gaignard's statement here in the Los Angeles Times.